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Posts By: Tracey Jeffery

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Get your marketing engine going and always on

19 October 2022 0

Having lost institutional knowledge and marketing manpower, do you feel like you’re always playing catch-up in the midst of the new surge in travel demand?…

5 jets ascending

Driving the trade forward, one collaboration at a time

20 September 2022 0

We’ve learned that we need each other to survive – as it turns out, even more so to thrive. The travel industry continues to suffer…

bridge across water

Using tech to leverage your marketing and sales skills

18 August 2022 0

Selling your product depends on your ability to create and sustain motivation for travellers to look, book and experience. Your passion for travel lights that…

lighthouse by ocean

The big deal about travel content and why curation matters

26 July 2022 0

There comes a point when a switch flips in someone’s mind that takes them from daydreaming about travel to acting decisively to make it happen….

hiker overlooking lake

How to effectively market your tours on Facebook

19 July 2022 0

Facebook remains a popular platform for travel research. Do you know how to use it to boost your business prospects? With a little bit of…

tourist at sphinx and pyramid

Selling popular routes and excursions with less hassle

12 July 2022 0

Pre-build and repurpose your popular tour routes and excursions to push quotes out faster and get more sales. Imagine how efficient it would be to…

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Expand your business into multilingual markets

12 July 2022 0

Are you keen to target other language-speaking markets but don’t know where to start? Access and service a bigger client base by translating your product…

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An agile response that works for business and staff

12 July 2022 0

Now that the pent-up travel demand is here, the challenge is to ensure you have the means to meet your customers’ needs without exhausting your…

four pairs of joined hands

Collaborate to thrive

12 July 2022 0

During the pandemic, members of the travel industry made a conscious decision to put minds and hearts together to find ways to stay afloat and…