What’s your main objective when attending a trade show? Meet clients, strike deals, make new connections, nurture old partnerships.. For us it’s a bit of FOMO – it’s our business to know, see and hear what’s buzzing in the international tourism trade. Admittedly it’s a bit of vanity too – we’re super eager to share what we’ve developed and how we help you sell travel better!🚀

Wetu at WTM Africa, Cape Town The team came out in numbers, meeting, greeting, listening, learning, and posing profusely: from Sales to Marketing, Supplier Engagement to Integrations, Support and Onboarding to UX and Development. Do you spot anyone you know (or yourself)?

Machine Translations: Removing the barriers to global sales During his talk, CTO Gareth emphasised matters of scale, cost and time.

Content evolves & needs to be kept up-to-date.

Considering the cost of manual human translations of multiple supplier product descriptions, especially as content changes, what would you choose: pay up each time or commit once-off to Machine Translations? And for those who feel weird about the machine, the irony of AI is that it makes more time for human interaction.

Without the burden of having to translate every piece of content, or be on call 24/7, they can focus on client acquisition & conversions.

Gareth Saul

Learn about this operator feature, the new-look supplier iBrochure, and other fab goodies when you visit us at the trade shows. To suppliers of travel products, your best trade-show-ready-trick is to load and update your content – register here to get started. The trade is looking for you!

In May we’re at Africa’s Travel Indaba in Durban – at Stand ICC602, from the 2nd to the 4th – and We Are Africa in Cape Town from the 13th to the 16th. Contact tiaan@wetu.com for more info.🤝

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