Virtual Educationals in the New Normal
Nobody knows when we’ll be able to return to in-person educationals and familiarisation trips that help travel professionals develop their expertise. Back when I worked as…
Wetu Insights
We study, we muse, we celebrate and educate. This is where we share our thoughts on tourism and how we can all collaborate towards a healthier, prosperous trade.
LinkedIn Connect like a Pro
The social media channel that outranks the rest when it comes to building connections and business networking, is LinkedIn. As the largest professional online network…
The Dreaded Pivot
Do you want to scream each time a business guru tells you to ‘pivot’? We feel your pain. Have the challenges of 2020 worn you…
Top 3 Restart Marketing Tactics for Agents & Operators
Little green shoots of recovery are coming up around the globe as infection rates drop in key destinations. Lockdowns are easing across the European Union,…
Top 3 Recovery Marketing Tactics
Little green shoots of recovery are coming up around the globe as infection rates drop in key destinations. Lockdowns are easing across the European Union…
Top 3 Restart Destination Marketing Tactics
Future travellers need inspirational stories and beautiful pictures of your destination, so they can plan their first post-lockdown trip. They are hungry for something to…
In the Eye of the Storm
Most of us work in travel because we love this industry. Whether we are in hospitality, tourism or transportation, we share a passion for destinations…
Bring Tech into your Reality Check
As our industry faces the reality of the challenges and threats 2020 has brought, let us factor technology into our planning and let it help…
Technology and the Better Travel Trend
With trends pointing to a need and preference for better travel experiences, technology will impact this new reality in a very direct way. As we…