From bland to brilliant: How Eastern Travel and Tours elevated its client experience with Wetu

By simplifying processes and elevating the customer experience, Wetu enabled Eastern Travel and Tours to boost efficiency, delight clients, and reinforce its reputation for delivering seamless, high-quality travel planning services.

The challenge

Eastern Travel and Tours is a family-owned travel agency based in Norway, specialising in bespoke packages for Norwegian travellers. The company prides itself on providing clients with a hassle-free travel booking experience tailored to their exact needs.  

To ensure their clients get exactly what they want, Eastern Travel and Tours often sends two to three itinerary versions to clients before a trip is booked. However, the company’s complex itinerary creation process was slowing the team down, and the agency’s customers struggled to navigate the extensive PDF or Word documents they received. “Our itineraries were also quite bland,” notes Ishtiaq Hossain, Head of Business Development, Eastern Travel and Tours. The team needed a solution to simplify the process and enhance client experiences without compromising quality. 

The solution

Eastern Travel and Tours came across Wetu in 2018 and has been using it ever since to create itineraries. “We are a young team, so we were excited by the potential of Wetu helping us improve our itinerary process. We took it on and never looked back,” Ishtiaq says. 

Key outcomes

Since implementing Wetu, Eastern Travel and Tours has in particular enjoyed two specific benefits: 

Simplified itinerary process: “Wetu made complex things easy for us. Before Wetu, we would send huge itineraries in PDF or Word, but now we can easily create visually appealing documents,” Ishtiaq explains.  

Better customer experience: Wetu provides various itinerary output formats to cater to a diverse range of traveller ages and preferences. As a result, Eastern Travel and Tours’ clients (aged 25 to 70) find the Wetu itineraries easy to understand and navigate, contributing to a great customer experience.

“We were excited by the potential of Wetu helping us improve our itinerary process. We took it on and never looked back.” 

  Ishtiaq Hossain, Head of Business Development, Eastern Travel and Tours 

Partnering with Wetu has allowed Eastern Travel and Tours to streamline their itinerary creation process while boosting the visual appeal and ease of use of their documents. This partnership has improved internal efficiency and enhanced client satisfaction, reinforcing Eastern Travel and Tours’ reputation for delivering personalised, high-quality travel experiences. 

Since its opening in 1996, Eastern Travel and Tours has continually honed its expertise and knowledge within the travel industry. The company’s mission is to open doors to new cultures and create unforgettable memories that will last a lifetime. With Eastern Travel and Tours, travellers can trust that every detail of their journey will be handled with the utmost care, ensuring the ultimate travel experience. The experienced team of travel specialists is dedicated to guiding clients through every step of the planning process, always eager to fulfil their wishes and bring their dreams to life. 

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