Harnessing demand from Gen Z travellers
Gen Z travellers have received heightened attention for their massive influence & growing buying power. As we think about the future of the travel industry,…
How to convert interested travellers into future guests
What helps visitors to your site take booking action? A seamless, end-to-end customer journey! Online shopping and surfing have become the norm – it’s an…
Turn your tech-savvy target market into customers
The key to attracting modern travellers is a customer-first, tech-forward approach. Emerging travel markets expect superior service, more visual content and all the info! Your…
Build digital dexterity into your workforce
At least 40% of all businesses will die in the next 10 years. In today’s era of volatility and agility there is no other way…
Stretch your marketing resources in Wetu
Worried about losing sales because you haven’t had the time or money to do proper marketing? Save time and money – get in front of…
Who is the post-COVID traveller?
Who is the post-COVID traveller? Travellers of the past are not those of the future. To have a successful tourism business in 2022, we must…
Here’s to beating burnout in 2022
With people getting back into travel, our ‘busyness’ is set to increase. To maintain productivity, it’s crucial to implement effective strategies to ensure your teams…
The importance of using visuals in your travel marketing
Hooking into your customers’ emotions is the key to building connections and loyalty If you do no other travel marketing in 2022, use visuals to…
The quickest way to get noticed by the trade? Update your Wetu listing
In the world of travel, the difference between standing out the crowd and getting lost in the noise is great visuals. Would you pitch to…
For the love of travel, can I please get better images?
In the world of travel, the difference between standing out the crowd and getting lost in the noise is great visuals. Would you pitch to…
90 Seconds is all you have
The data doesn’t lie – many people would rather watch a video than read text. Amy Balliett (Author, Founder and CEO of Killer Visual Strategies)…
Why a top content score matters and how to get it
Travel content is all about quality and quantity – if you rate your content highly, so will the trade! Your product listing is rated in…