Top 3 Restart Marketing Tactics for Agents & Operators
Little green shoots of recovery are coming up around the globe as infection rates drop in key destinations. Lockdowns are easing across the European Union,…
travel marketing
Top 3 Recovery Marketing Tactics
Little green shoots of recovery are coming up around the globe as infection rates drop in key destinations. Lockdowns are easing across the European Union…
Top 3 Survival Strategies
This pandemic is the toughest crisis the travel industry has faced, but we are a tenacious and resilient bunch. We survived Iceland’s volcanic ash clouds,…
Love thy guest (not thy product)
It’s risky to promote products and leave it to the public to decide if your offering matches their interests and needs.. a gamble for those…
When the Mobile demands attention, do you say yay or nay?
Just before the turn of the millennium, I started travelling, having the time of my life. My memories are mostly recorded in photo albums and…
The Traveller goes Mobile
Back in the day, the traveller was a pioneer, an explorer, braving the uncharted unknowns.. He’d record his experiences in a journal to be shared…
Accommodating Technology
There are isolated parts of the world where you can exist independently of technology. Machete in hand, you can hack through the dense foliage, find…
How to crack the Technology nut
If you’re reading this, you’ve clicked a hyperlink to access this page on your digital device. You could be anywhere – on a beach, sipping…
The Currency of Experience
A Chilean friend visited last year and realised her dream of experiencing a taste of Africa. Working as an Inbound Tours Consultant at the time,…