Wetu Insights

We study, we muse, we celebrate and educate. This is where we share our thoughts on tourism and how we can all collaborate towards a healthier, prosperous trade.

Around the world in 2017

18 January 2017 0

Our crystal ball promises a bumper year for tourism in 2017. We’ve put our ear to the ground and identified a few trends pointing out the…

Resolutions of a travel supplier

22 December 2016 0

It’s become a bit of a dog fight on the travel supplier side of life. Travellers have their pick of accommodation types, day tours, excursions…

Lessons from a year in travel

14 December 2016 0

No wonder tourism is one of the fastest growing employers in the world. It’s an industry currently comprising a compelling mixture of geography, yes, creativity,…

The guest checks in with tech

20 November 2016 0

In the world of the modern traveller, communication is the anchor of their consumer experiences. This anchor is secured by the weight of efficient, game-changing,…

Technology hooks up with the travel cart

10 November 2016 0

The traveller is the horse that pulls the cart of the tourism industry.. and from where I’m sitting (on the corral fence), the reigns controlling and…

Align your business with what travellers want

17 October 2016 0

We’re all doing a happy dance knowing the steady growth in global tourism over the past 5 years is expected to continue. The challenge lies in…

Your Objectives & Traveller Demands: a match made for travel

5 October 2016 0

I once had an entire month of vacation time to take. A glorious but uncommon luxury for me, so I wasted a whole lot of…

Produce, Present & Promote Content that rocks

24 August 2016 0

The evolution of the modern traveller dictates regular reinvestment in the way travel products are produced, presented and promoted. Sure, it sounds like a lot…

In pursuit of Tourism Marketing success

24 August 2016 0

Ours is an industry of contradiction… Travel is the most wonderful thing to market but it’s equally challenging. Just about everyone in the world loves…