Wetu Insights

We study, we muse, we celebrate and educate. This is where we share our thoughts on tourism and how we can all collaborate towards a healthier, prosperous trade.

Creating opportunities for Adventure Travellers

19 September 2017 0

Brace yourself for a healthy adrenaline injection into your travel products. Adventure is a subjective concept but I expect consensus would have us define it as…

Pushing boundaries with Adventure Travel

5 September 2017 0

Ask any number of people what their idea of adventure travel is and you’ll get as many different answers. It’s rooted in our childish imagination of…

The Traveller at the centre of your Service

22 August 2017 0

The new definition of luxury is service. Hospitality and travel brands wondering how to differentiate their offerings will find answers inside the nature of the…

The Nature of Travellers

8 August 2017 0

Have you considered how easy you make it for travellers.. to research and enquire about your destinations and experiences, to book with you, access your…

Sustainability loves the travel supplier

18 July 2017 0

It’s here to stay and it’s on course to go mainstream. Sustainable Tourism has arrived at your doorstep and it’s ringing in some long-term changes…

Shifting towards Sustainable Tourism

4 July 2017 2

Years ago when I visited Stonehenge in England, going right up to it, I wasn’t all that impressed to be honest. Then I read up about…

Getting friendly with Facebook

20 June 2017 0

Like it or leave it, Facebook is here to stay. In fact it’s going places, deeper into the tourism digital space and onto so many…

The Facebook of Things

6 June 2017 0

Let’s face it.. what started out as a space dedicated to curiosity, quickly became a forum for vainglorious self-advertising. Facebook speaks to our primal need…

What Millennials want from you

16 May 2017 0

It’s a bit like trying to catch an eel, I’d imagine.. that’s what the Millennial traveller represents to suppliers of tourism with its apparently fickle…